The unexpected initiative spans sweatshirts, T-shirts, and hoodies that will be revealed at Fanatics Fest NYC on July 16, dropping online later in the summer.

The American Craft Tabby collection honors American craftsmanship while bringing intricate, never-before-seen details to the viral silhouette. Shop here.

The celeb-adored brand’s first sun care offering, launched last year, is already leading the category with its ability to reduce visible signs of aging while keeping sensitive skin happy.

Proceeds from the shirt’s sales will be donated to The Coalition for Responsible Carriage Horse Retirement, which works to remove New York carriage horses from the streets.